How Vitess brought together 5,000+ fans on Shotgun and sold out five dates of his tour?

Posted on

16/2/2026

Authors

Share this article!

A member of Chevry Agency's roster, a key Parisian agency in the electronic scene, Vitess has established himself as a producer and DJ renowned for his powerful and progressive live sets. An approach based on long, immersive formats, embodied by his All Live Long tour.

For Vitess and his alias Grand V, Shotgun Artists has become the central hub of their communication with fans: dates, announcements, releases, everything is gathered there. This structure has enabled them to bring together over 5,000 combined followers, forming an active and directly mobilisable base.

During the All Live Long tour, this community was activated via targeted campaigns and push notifications sent to relevant fans, demonstrating how Shotgun enables you to transform an audience into a genuine lever for action.

“With Shotgun Artists, we get real insight into our fans and insight we can actually use.” Juliette, Vitess’s manager

Vitess, an artist pushing formats further

For the Chevry Agency team, booking, management, and event production go hand in hand with ongoing editorial work. The challenge: structure artists’ presence, relay their news, and create lasting touchpoints with their audiences.

From February 7 to March 7, 2025, Vitess toured France, England, and Belgium with a unique concept: Vitess to Grand V. Several hours of performance each night, conceived as a continuous journey and meticulously prepared in the studio.

‍

The challenge: announcing the tour and activating super fans

To support the tour, choosing Shotgun felt natural. A shared DNA with the independent scene, close relationships with artists, and a clear ambition to grow projects by building on their communities.

The Chevry Agency team had three clear goals:

build anticipation around the tour,
reward superfans with early access to information,
reach the right people at the right time.

‍

Shotgun x Vitess: the Shotgun artist page as a center of gravity

Vitess’s team leveraged Shotgun ticketing and the artist pages for Vitess and Grand V.

1. Creating the Shotgun artist pages‍

The first step was to create Shotgun artist pages for Vitess and Grand V. Synced with SoundCloud, this connection made it possible to instantly recover an existing follower base, with no additional effort.

‍

2. Customizing the pages‍

All European tour dates were brought together in one place, despite multiple distributors, along with links to all streaming platforms. The All Live Long dates were pinned at the top of the page, ensuring immediate visibility.

“Choosing what you pin at the top of the artist page really makes a difference in terms of visibility.” Juliette, Vitess’s manager

3. Activating the pages through Instagram‍

The Chevry Agency team then relayed the Vitess and Grand V pages across Instagram, link in bio, stories, and posts. The goal was clear: centralize the audience, grow the follower base, and most importantly collect key data (email and location) to better understand where the artist truly performs.

Targeted push notifications and rewarding super fans

Thanks to the Shotgun pages for Vitess and Grand V, the team launched several email campaigns and segmented push notifications to followers:

a global tour announcement,
followed by local reminders, date by date, based on fans’ geographic location.

Subscribers also received early-access information, including ticketing links. The first Paris date sold out quickly. The waiting list was then used to announce a second date, prioritized for already engaged fans.

‍

What Shotgun changed

Beyond ticketing, Shotgun made it possible to give real value to a follower. Each follow becomes an actionable point of contact, something streaming platforms don’t offer.

Teams now have access to individual, usable data that allows them to: